E-PORTFOLIO
Hello,
a bit about my
E-Portfolio:
My E-Portfolio is centered around the 501(c) (3) nonprofit organization Cats Anonymous. Each component of my portfolio is tied to fundamental aspects of fundraising and marketing. Fundraising is especially vital in the nonprofit sector, and most organizations would be unable to operate without the money they receive through fundraising efforts. Marketing is connected directly to fundraising; it draws individuals toward the organization which is then how they are able to raise funds and receive donations and other forms of revenue.
Through completing each portfolio component, I have learned much not only about the organization itself, but what all goes into the fundraising and marketing process. One of my main takeaways was learning the importance of organizations differentiating themselves from one another. There are numerous nonprofits that exist to address the same or similar problems, and they are all competing for the same funding. In order to receive such funding organizations must make it clear why they are best equipped to tackle the issue. Nonprofits need to highlight their uniqueness and show they are effective at working to accomplish their mission. This is something that I worked hard to convey, and I believe it is reflected in all my E-portfolio components.